Customer Relationship Management
|1. Coming soon.
2. All of the activities necessary to ensure that Business Continuity Managers have a true understanding of their customers' needs and that the customers also understand their responsibilities. Use of the term in an Business Continuity Management sense should not be confused with the specific CRM term which is generally focused on helping a business 'sell' more to its customers rather than deliver better services.
(Source: ENISA - the European Network and Information Security Agency. BCM & Resilience Glossary)