Communication Strategy

1. Communication Strategy is an all-encompassing roadmap for organisation-wide communications. Click to know more OR courses Communication Strategy determines an organisation's approach to communication, in particular: Notes (1): the definition of the targets to be reached. Notes (2): the objectives of the different types of communication mobilized. Notes (3): the budgetary and time constraints. Notes (4): the timetables for the campaigns. BCM Institute's Professional Training and Certification Types of Communication Strategy: Notes (1): Institutional, financial, internal and external communication Notes (2): product communication and brand communication Notes (3): A strategy of crisis communication Related Term: Organizational Resilience, Internal Communication, External Communication. BCMBoK Competency Level BCMBoK 0: BCM Fundamentals CL 1B: Foundation (BC) BCMBoK Competency Level BCMBoK 0: BCM Fundamentals CL 1C: Foundation (CM) BCMBoK Competency Level BCMBoK 0: BCM Fundamentals CL 1CC: Foundation (CC) BCMBoK Competency Level BCMBoK 0: BCM Fundamentals CL 1D: Foundation (DR) BCMBoK Competency Level BCMBoK 0: OR Fundamentals CL 1OR: Foundation (OR) (Source: Business Continuity Management Institute - BCM Institute)

Click to know more about expert level training

A Manager’s Guide to Operational Resilience (eBook)