Crisis Communications Media Handling The Do's After an interview

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  • Remember you are still on the record.
  • Be helpful. Volunteer to get information. Be available.
  • Respect deadlines and deliver whatever additional information you said you would deliver.
  • Follow-up to see if any additional questions have emerged.
  • Watch for and read the resulting report.
  • Ignore minor reporting errors that don’t effect the point of the story.
  • Call the reporter to politely point out if there are inaccuracies that do effect the point of the story.